TikTok's Creative Center It's effectively a guide to the biggest trends on the platform within a time frame of your choice, from creators to hashtags and (you guessed it) songs. Another great feature? You can choose specific regions to pinpoint exactly what is resonating there.

In 2024, the TikTok community will ignite a transformative mindset fueled by curiosity, imagination, vulnerability and courage. In fact, taking strategic risks and being vulnerable is now the ultimate brand strategy, where leaning into micro insights and showcasing quirks can be your superpower.

The legislation gives TikTok's China-based parent company nine to 12 months to sell or be banned in the U.S., ensuring the app will remain active through the fall campaign.